Emirates is introducing a new range of loungewear, including pyjamas, slippers and eye masks for Business Class passengers on long-haul flights as part of what the Dubai-based airline says is its “ongoing investment into elevating customer experience”.
The stars of the new range are the new pyjamas, although Emirates describe the twin set as ‘loungewear’ which could easily be worn through immigration and into the arrivals hall after the flight.
The loungewear features a cowl neck top with front pocket and drawstring pants that are designed to be “lightweight and breathable”. Emirates says it took inspiration from “contemporary athleisure trends” in designing its new loungewear, which will be available in two sizes: small/medium and large/extra-large.
Loungewear will only be offered to passengers on flights of at least nine hours or more, regardless of the time of day, while the new slipper and eyeshade set will be offered on flights of at least two and a half hours long.
“The botanic fibres and jersey knit style means the loungewear has an elegant drape that flatters various body types, ensuring soft and stretchy comfort above the clouds,” the airline enthused in a statement on Wednesday.
“The multimillion dollar investment into Business Class loungewear has been in development for more than a year, designed in-house by the Emirates team to be best-in-class for comfort, style and reusability,” the statement continued.
Customers got to trial the new loungewear earlier this year on flights between Dubai and New York, and Boston, with the airline saying it received highly positive feedback.
Mateusz Maszczynski honed his skills as an international flight attendant at the most prominent airline in the Middle East and has been flying ever since... most recently for a well known European airline. Matt is passionate about the aviation industry and has become an expert in passenger experience and human-centric stories. Always keeping an ear close to the ground, Matt's industry insights, analysis and news coverage is frequently relied upon by some of the biggest names in journalism.